Source: Hong Kong Government special administrative region
The Deputy Chief Secretary for Administration, Mr Cheuk Wing-hing, today (May 20) held a press conference to announce nine projects to be implemented by the Working Group on Developing Tourist Hotspots (Working Group). Also attending the press conference were the Secretary for Culture, Sports and Tourism, Miss Rosanna Law; the Under Secretary for Security, Mr Michael Cheuk; the Under Secretary for Home and Youth Affairs, Mr Clarence Leung; the Under Secretary for Environment and Ecology, Miss Diane Wong; the Under Secretary for Development, Mr David Lam; and the Commissioner for Tourism, Mrs Angelina Cheung.
Mr Cheuk said, “New travel patterns and tourists’ preferences increasingly value hotspots with unique features that are part of the flavour of Hong Kong. As there are many treasured tourist attractions in Hong Kong, we consider that in addition to creating new hotspots, current tourism resources should be consolidated and enriched to maximise the value of these hotspots and create attractions that tourists cannot miss.
“The Working Group has gathered opinions from different sectors of the community and considered different proposals. From the many options, we have at this stage selected nine appealing and feasible projects that can be implemented within a short period. Through upgrades of hardware and software, renovations and enhancements, maintenance and renewal of attractions, provision of ancillary services and facilities as well as opening up places that have not been open to the public before, tourists will be offered new experiences that are more in-depth and fascinating.”
The nine projects to be implemented are:
1. Hong Kong Industrial Brand Tourism
Hong Kong’s industrial story fully embodies the spirit of the Lion Rock. The tourism industry is forming groups to develop “Made in Hong Kong” industrial tourism, creating hotspots for visitors to tour, experience and shop. Industrial brands that can be visited include Lee Kum Kee, Kee Wah, Pat Chun and Yakult. A trial launch is expected in the third quarter of this year.
2. Victoria Park Bazaar
3. Creating a Pink Trumpet Tree Garden
4. Featured community – In-depth travel in Old Town Central
5. Featured community – In-depth travel in Kowloon City
6. Disciplinary Services Pioneer Tours
7. Opening of the Former Yau Ma Tei Police Station
8. “Four Peaks” Tourism
9. Revistalising the Former Hung Hom Railway Freight Yard Pier
“The above hotspots span across the territory, underlining the concept of ‘tourism is everywhere in Hong Kong’. There are indoor and outdoor hotspots, locales for visits and explorations, as well as places for enjoying the ecology and scenery. They cater for travellers’ individual preferences, which can easily fit in different travelling routes for creating pleasant journeys. Hong Kong will gain in popularity and prosperity as the hotspots will bring economic benefits, boost consumption sentiment and stimulate the economy,” Mr Cheuk said.
“The Government will engage the trade proactively, making good use of various resources for marketing and promotions, creating innovative travelling routes and new products for tourist groups. This new initiative will capitalise on the characteristics of different tourist hotspots, to enhance their attractiveness. With concerted efforts, I firmly believe Hong Kong’s tourism industry will attain a new level of prosperity.”
The Chief Executive announced in the 2024 Policy Address that a Working Group on Developing Tourist Hotspots will be set up, and the Deputy Chief Secretary for Administration will be the leader. The Working Group aims to strengthen cross-departmental co-ordination and leverage community efforts, identify and develop tourist hotspots of high popularity and with strong appeal in various districts. Other members of the Working Group include the Secretary for Culture, Sports and Tourism (deputy leader), the Secretary for Commerce and Economic Development, the Secretary for Development, the Secretary for Environment and Ecology, the Secretary for Home and Youth Affairs, the Secretary for Security, the Secretary for Transport and Logistics, the Director of Home Affairs, the Director of Leisure and Cultural Services and the Commissioner for Tourism.